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Jared Spool

"Now it doesn't matter if the actually thing that they are looking for is one click away or six clicks away, as long as they are able to follow the scent to get to the content, they will be very happy users. And the good sites get users to follow the scent."

refers to


Michael Yaki: Setting Federal Policy One Town at a Time ←  → United States Patent # 5,819,241